BOTN is a modern sales CRM and automation platform that unifies contacts, pipeline management, communication, and follow-ups in one system. It is built for businesses that rely on consistent customer interaction and structured sales processes, replacing fragmented tools like spreadsheets, notes, messaging apps, and standalone CRMs.
At its core, BOTN helps businesses manage the full sales workflow. Contacts can be imported from Excel files, Google Contacts, mobile devices, or business cards and organized with tags, segmentation, and custom attributes. Leads can also be captured through shareable forms and QR codes, making it easy to bring new prospects directly into the system.
Once contacts are in the platform, deals are managed through a visual pipeline where each opportunity moves through stages from initial contact to closed sale. Users can send email campaigns, track opens and replies, and automatically re-engage leads that do not respond. Follow-ups can be automated using no-code rules, ensuring that no opportunity is missed due to manual oversight. Additional tools include booking scheduling, quote generation, document sharing with view tracking, and reporting dashboards that give visibility into sales performance.
BOTN is designed for sales-driven professionals and teams across industries such as automotive, real estate, insurance, financial services, consulting, education, and B2B sales. It is especially useful in environments where maintaining relationships, timely follow-ups, and structured pipelines directly impact revenue outcomes. Typical use cases include managing customer databases, running targeted outreach campaigns, qualifying inbound leads, tracking deal progress, automating follow-up sequences, and improving conversion rates through consistent engagement.
The platform is offered under a freemium pricing model. The Personal Free and Team Free plans provide unlimited contacts, pipeline management, Google Contacts integration, 36-day history for emails and notes, and access to the core platform features at no cost. The Pro plan is priced at $9.99 per month and adds unlimited history, unlimited email sequences, file uploads, protected sharing links, and expanded usage limits for automation features. The Business plan is priced at $39.99 per user per month and includes advanced capabilities such as unlimited deals, reporting dashboards, role-based access control, verified email campaigns, workflow automation rules, and full team collaboration tools.
BOTN is positioned as a lightweight but powerful alternative to complex CRM systems, focusing on usability, automation, and speed. It enables teams to centralize their sales activity, reduce manual work, and maintain consistent follow-up across every customer interaction, supporting scalable growth from individual users to full sales organizations.
