What are the best places to launch a startup?
The best launch mix combines high-traffic launch platforms (Product Hunt, BetaList), weekly indie hunts (Sidehunt, Aura++, Earlyhunt, IndieHunt, MakerHunt), and evergreen directories (AlternativeTo, SaaSHub, AI tool lists). Match platforms to your category—SaaS, AI, or side projects—and submit to several in the same week for compounding visibility.
How many launch directories should I submit to?
Most founders see strong results submitting to 5–15 relevant platforms per launch cycle: 2–4 weekly launch sites, 3–5 niche directories, and 2–6 AI or SaaS listings if applicable. Quality and tailored copy beat blasting hundreds of low-quality directories.
Is Product Hunt still worth it for startups?
Yes—Product Hunt remains a top discovery channel for new products, especially with a prepared launch day, hunter, and community engagement. Pair it with smaller weekly hunts and niche directories so you are not dependent on a single algorithm or audience.
What is the difference between a launch platform and a directory?
Launch platforms (Product Hunt, Sidehunt, Microlaunch) spotlight new products for a limited window with votes, comments, or rankings. Directories (AlternativeTo, SaaSHub, AI lists) offer longer-lived listings and search discovery. Use both: launches for spikes, directories for ongoing SEO and referral traffic.
How does Sidehunt fit into a multi-platform launch?
Sidehunt is a weekly hunt for side projects and indie products with free, nofollow, and premium ($19) launches, optional dofollow backlinks, and homepage exposure during launch week. It works well alongside Aura++, Earlyhunt, IndieHunt, and MakerHunt as part of a stacked launch strategy.