Amazon SEO Ranking is a self-serve tool that audits a live Amazon product listing against a published 12-criteria SEO rubric, then uses AI to rewrite whatever fails in ready-to-paste form. Paste an ASIN or Amazon URL, pick the marketplace, and in about 20 seconds you get a score out of 100 with the fixes worth the most points. The audit only reads the public product page: nothing changes on Amazon and no Seller Central access is needed.
The score is built from 12 equally weighted criteria in seven categories, covering the title and Item Highlights, bullet points, images and video, backend attributes, reviews and social proof, stock and fulfillment signals, and readiness for Amazon's AI shopping experiences such as Rufus. The method is published in full, so a seller or an agency can explain every point to a client.
When a criterion fails, the AI Copy Rewriter writes a replacement title, Item Highlights, five bullets, description and backend search terms. Rewrites are grounded in the listing's own spec table and your brand fact sheet, and every rewrite is checked for health claims, unsupported claims, pack-count mismatches and Amazon's length limits before you see it. Copy can be written in 12 languages, following the marketplace's language, and you can score new copy as a draft before it goes live.
The platform also includes keyword research on real Amazon search volume (search volume, keyword ideas, what you rank for, competitors and keyword gap), bulk optimization for up to 500 ASINs per run, side-by-side competitor comparison, portfolio tracking, private review-reply drafts for Buyer-Seller Messaging, white-label PDF reports, an API and a Claude connector for AI-assisted workflows. Free tools need no account: a character limit checker, a backend keyword checker, and guides to image requirements and search suppression. The audit and rewrite cover 23 Amazon storefronts. Tesco listing tools help UK sellers meet Tesco Marketplace and Tesco.com rules.
Who it is for: individual Amazon sellers optimizing their own listings, agencies managing listings for several clients, and brand eCommerce search teams. It is a focused alternative to all-in-one seller suites such as Helium 10, Jungle Scout and SellerApp, and deliberately leaves product research and PPC to other tools.
Pricing: the Free plan includes 3 full audits a month with AI fixes and a keyword preview, no card required. Pro is $79 a month and Agency is $249 a month, with a 7-day trial on monthly plans and a 14-day money-back guarantee.

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